News Corp challenged us to create “the best media and marketing industry showcase in the world”. No pressure! Our solution was Come Together. An immersive experience held across 2 weeks in a custom-built airport lounge in Sydney and Melbourne, guided VIP guests through five customer journeys to showcase how News Corp engages with more Australians than any other medium.
News Corp challenged us to create “the best media and marketing industry showcase in the world.” No pressure!
Our solution was Come Together; an immersive experience held across two weeks in Sydney and Melbourne, in a custom-built airport lounge. VIP guests were guided through five customer journeys to showcase how News Corp engages with more Australians than any other medium.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
The heavily choreographed and meticulously timed journeys highlighted innovation across the key categories of food, sport, travel, prestige and local communities. The series of signature experiences utilised a range of innovative technologies, cutting edge content and a bespoke theatrical narrative to demonstrate the unexpected, cohesive and integrated ecosystem of the News Corp assets and solutions.
